My son, Caed, just sent me this image from phantom street artist, Banksy. It pretty much sums up what I’ve been writing about relative to green marketing and sustainability going on three years now…
…especially on the heels of a post I wrote last year about a new airport parking lot that had the opportunity to stand for much more than paving the desert, clogging the freeways, and darkening our skies.
My premise is that opportunities to be – and educate about – being “green” and sustainable are all around us, especially if we take a youthful look at what we’re doing. You don’t have to be a tree hugger. All you need is to tap into your innate creativity, add a little industriousness, don’t fear being disruptive, and you will make a world of difference. AND, have fun while you’re at it.
It’s so easy, even a parking lot can do it!
So stop taking yourself so seriously, and start finding surprising and productive ways to do your planetary thing.