❖ Archive for January, 2018 ❖
How to Make Your Business Stories Impactful and Memorable
Top business leaders lead with stories A chapter closed on my life on Friday, January 12, 2018. After five years as the professor of storytelling, creating and teaching the communications…
The ROI of Business Storytelling and the Cost of Being Boring
The business case for brand storytelling: Inspired leadership, employee engagement, greater retention and growing sales. Rags or riches? Your storytelling ability will lead to one or the other Steven knew…