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#176: The Seven Stories You Need to Tell to Sell
…Tell mysevenstories.com The Social Media Conference in New Zealand, March 1st and 2nd, 2019 How I Built This with Guy Raz on NPR Robin Warren and Barry Marshall Mike Adams…
#175: How to Reframe Failure Into Stories of Success
…This: Interview with Sarah Blakely Spanx McCormick The 3 Stages of Failure in Life and Work (And How to Fix Them) Atomic Habits Goforno.com Andrea Waltz LinkedIn Andrea Waltz Twitter…
#171: How Tiny Proverbs Have Huge Impact in Your Business Storytelling
…Ploof #16: Pitch Perfect Storytelling with Ron Ploof on the Business of Story podcast Wolfgang Mieder, Professor of German and Folklore The Secret Life of Pronouns by James Pennebaker StoryHow.com…
Corporate Storytelling Examples from Well-Known Brands
…positive engagement. Case Study 5: Malteasers https://www.youtube.com/watch?v=mx12fTwOQl0 Mars won three Marketing Society Excellence Awards in 2017 for its “Looking on the Lighter Side of Disability” campaign. The company produced a…
![[Randy Olson] Business of Story Podcast](https://businessofstory.com/wp-content/uploads/2018/10/Randy-Olson-Wide-Graphic.png)
#167: For Want of a Story, the Democrat’s Kingdom Will be Lost
…Human by Jonathan Gottschall Connection: Hollywood Storytelling Meets Critical Thinking by Randy Olson, Dorie Barton, Brian Palermo Houston, We Have a Narrative: Why Science Needs Story by Randy Olson ScienceNeedStory.com…
![[Patrick Hunt] Business of Story podcast](https://businessofstory.com/wp-content/uploads/2018/10/Twitter-Podcast-Individual-Post.png)
#164: Rare Story Sighting: Bigfoot in Brilliant Political Ad
…voters. http://businessofstory.com/wp-content/uploads/2018/09/We-Found-Bigfoot-—-Dean-Phillips-for-Congress-MN-03.mp4 “How can you have tens of thousands of people looking for you all the time and not one of them find you?” asks a clearly impressed Bigfoot. “I…
How Talk Triggers Ignite Your Story Marketing
…but it’s the simplicity in the execution that helps it to endure over time. You can pre-order your copy of Talk Triggers now at TalkTriggers.com. This article is an excerpt…
![[Michelle Weinstein] Business of Story podcast](https://businessofstory.com/wp-content/uploads/2018/05/Michelle-Weinstein-Podcast-Wide-1024x512.png)
#145: How to Pitch Your Brand Story
…the battle. Michelle Weinstein knows how to use a story to sell. She’s an entrepreneur extraordinaire and survivor of the infamous show Shark Tank. Michelle also runs ThePitchQueen.com, where she…
How to Become a Master Business Storyteller
…Michael’s work on his website, StoryMastery.com Are you ready to get your brand story straight? Get your storytelling marketing started with the DIY guide to compelling brand stories that sell….
How to Live by Your Unique Value Proposition
…or UVP. What’s a Unique Value Proposition? Your unique value proposition defines how you’re different in the market. Photo by MJ Beiva on pexel.com A marketing buzzword? Sales jargon? Some…
