Podcast

Scott Gerber, Author of Super Connector: Stop Networking and Start Building Business Relationships that Matter

#137: How to Use Your Personal Stories to Become a Super Connector in Business

#137: How to Use Your Personal Stories to Become a Super Connector in Business

Every entrepreneur knows it’s all about who you know.

The universal truth is that running a business without help from friends is rugged. We have become so dedicated to spreading our name as far as possible, it’s common for us to forget the true value of these connections.

 Superconnector: Stop Networking and Start Building Business Relationships that Matter

Today’s episode is about reminding ourselves of the humans behind the brand and creating stronger business relationships in the true stories we tell and live into.

Joining us is Scott Gerber, author of Super Connector: Stop Networking and Start Building Business Relationships that Matter and CEO of the community company.

Scott’s incredible story of triumph, loss, and building himself back up illustrates the importance of learning from one’s mistakes and relying on the relationships we have formed.

He will show you what form of networking you prefer, how that affects your business and the three key traits of every Super-Connector. Tune in for lessons in creating better business friendships that will last a lifetime.

In This Episode, You Will Learn

  • What kind of networker you may be
  • Three key traits of every Super Connector
  • Finding the lessons in loss

Key Quotes

“Leading with ego is what killed me.” – Scott Gerber

“Make sure you share the ‘how’ of your success. Give back by teaching others.” – Scott Gerber

“When you have a message worth saying, it tends to spread itself.” – Scott Gerber

“More businesses would thrive if the owners were capable of performing every position.” – Scott Gerber

“Passion isn’t enough, you have to have a purpose.” – Park Howell

Mentioned In This Episode

 

Grow Brand

Keynote Speaker | Brand Strategy & Workshops | Story Raconteur

Park Howell is an international keynote speaker who teaches people and organizations across the world the applied science and bewitchery of story. He makes brand stories crystal clear through his proven Story Cycle system that works every single time that’s helped companies grow as much as 400 percent.

International brands Park’s worked with include Hilton, Coca-Cola, Beyer Pharmaceutical, Cummins Diesel, American Express, American Marketing Association, Arizona State University, United States Air Force and dozens more. Learn more about working with Park to get your brand story straight.

Like what you hear? Bring Park to your next event.

Listen To More Episodes