Podcast

#507: How to Quickly Turn Minutiae into Marketing Momentum For Rapid Growth

Have you ever taken one week to keep track of every critical *To-Do* on your sales and marketing plate?

Regardless of the size of the task and the effort they command, they’re important to the success of your revenue growth.

But they can be exhausting. They take your time, your attention, and can drain you of the energy you need for more creative and productive pursuits.

Our guest today, Mike Allton, has created an AI-powered Chief of Staff that you can implement to quickly turn the minutiae that are strangling your growth into momentum to build your brand and business.

Mike encourages you to start with a small pilot program to learn what AI can do to increase the efficiency of your company.

An example would be to use our new StoryCycle Genie™ to reframe and refine your brand story in minutes, not months.

Unbeknownst to Mike, I fed the Genie his The AI Hat brand using his URL, and it revealed his story: the gaps, the missed opportunities to connect with prospects and customers, and inspiration for fresh ways to think about a more clear, concise and compelling narrative.

He had me on his AI Hat podcast over the weekend where we revealed each of his brand story elements the StoryCycle Genie™ conjured.

This is just one example of how you can join the Fourth Industrial Revolution of AI to spend 80% less time on repetitive tasks and 100% of your time on building your brand and growing your revenue.

Since 2011, Mike Allton has been educating businesses and organizations on the best use of social media & content marketing for reaching and converting target audiences.

As you’ll hear, he excels at helping his community understand the nuance and best practices involved in using social platforms, leveraging social media management tools, and creating 10X content.

As the founder of The AI Hat, Mike provides hands-on training and strategic consulting to businesses in the St. Louis area and beyond, helping them navigate the complexities of AI and harness its power to drive success. Through The AI Hat Podcast, Mike shares insights from top AI experts and explores practical applications of AI for businesses of all sizes.

When he isn’t writing yet another blog post, Mike also serves as the Chief Storyteller at Agorapulse where he strengthens relationships with customers, social media educators, influencers and partner brands.

What’s In It For You:

AI is set to replace a significant portion of marketing tasks.
Marketers need to redefine their roles as strategists and educators.
Creating an AI Chief of Staff will enhance productivity.
Organizations should start AI implementation with small pilot programs.
Understanding specific business challenges is crucial for effective AI implementation.