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#342: Is Your Origin Story Working for You?
…must have eCommerce features for sellers who mean business. Visit WiX.com/eCommerce today. Click here to grow your sales with the new The ABT’s of Selling™ online course. Links Download Robert’s…
#326: The Powerful Sales Stories a Positive Mindset Creates
…Click here to grow your sales with the new The ABT’s of Selling™ online course. Links https://www.sellingpower.com/ http://www.MindsetScience.com Connect with Gerhard on LinkedIn Follow Gerhard on YouTube Follow Gerhard on…
#313: The Power of Playing the Fool in Business
…the fool archetype her entire life to take her to great heights in her career Links https://www.centerwest.org/about/patty https://www.nytimes.com/2007/11/11/magazine/11wwln-Q4-t.html https://www.amazon.com/Legacy-Conquest-Unbroken-Past-American/dp/0393304973 Click here for your The ABT’s of Selling™ online quick…
Use Storytelling To Capture Your Authentic Personal Brand In Your Resume
…son, Caedon, sent me his resume to print on our color printer. I didn’t really want to be bothered with it, so I had him download the print driver and…
How to Create Killer Customer Personas for your Professional Services Firm’s Brand Story
…they want? Here is an example of how we have identified our audiences from our new DIY Brand Story Strategy Workbook that you can download now. Once you have determined…
Why you should think like a screenwriter to humanize your B2B content marketing
…and Jon Heder. Justin is also a story coach, educator and TV writer with an abundance of insight into the business of storytelling. He points to FilmCourage.com as a “huge…
10 surefire questions to ask when creating audience personas for your purpose-driven brand
…portal of businessofstory.com for rich content around storytelling. You can download a PDF of the above audience persona creation process. I must close with another Jack Handey favorite… “I hope…
Create Effective Business Presentations With the Business of Story Framework
…recent episode of the Business of Story podcast, which, by the way, Feedspot.com named the #1 Business Storytelling Podcast for 2023 (that’s now two years in a row), I walk…
Understand Your Personal Brand Story to Grow Your Influence
…30+ years in advertising, I consult, speak, coach and teach on how to use business storytelling to nudge the world in any direction you choose. You can even download your…
#363: How to Use Storytelling to Create Authentic Buyer Personas
…you should be asking to reveal the cause-and-effect moments in a story that leads to real insight about how someone thinks, feels and acts Links https://buyerpersona.com/ Join the Buyer Persona…
