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Infographic: Storytelling vs Corporate Speak
It’s not rocket science. It’s brain science. Storytelling is how we’re hardwired to understand the world. And anyone can tell compelling stories.
So turn your jargon into journeys, your info lists into lore, and your stats into stories. Here’s a great infographic from the Hoffman Agency to illustrate the difference between data and drama.
The Hoffman Agency is a public relations firm that emphasizes storytelling in business communication.