Search results for “don miller”
Why You Need to Pitch Your Brand Promise in 9 Seconds or Less
…follow-up book to LINGO. Then the revised version could be the 7-Second Pitch. Then the 5-Second Pitch. Because I certainly don’t see a time when our attention spans are going…
Create Effective Business Presentations With the Business of Story Framework
…with exercises you can use every step of the way. But, the 10-step process can get complicated. Plus, you may be like lots of people who simply don’t care about…
#368: How Agile Storytelling is Key to Building an Engaged Community
#368: How Agile Storytelling is Key to Building an Engaged Community Dang, don’t we all want to build as engaged of a community as possible? If we use proven agile…
Why Consultants Must Tell Their Story
…heart of what it means to “show” — and B2B professional service providers don’t do enough of it. Why Are Consultants And Professionals Afraid To Tell Their Stories? As consultants…
How to Build the 5 Most In-Demand Business Skills by Growing as a Storyteller
…taught? I don’t think it can. I believe creativity to be intuitive to who we are as a species. Creativity that truly moves people comes from within. You have to…
A Recipe for Creating Core Brand Values
…all of the agencies: a brand story expert. The Missing Ingredient When it comes to finding an expert, don’t settle. Look for someone who connects with your greater goals and…
Three Dreaded Assumptions That Derail Business Communications
…to the Europeans. But it actually meant, “I don’t understand you.” That’s why today you can visit the I don’t Understand You Peninsula, one of Mexico’s safest, if not misunderstood,…
How to Live by Your Unique Value Proposition
…us as a commodity. It stung. I was disappointed and beating myself up before we even hung up. A quote from the godfather of integrated marketing, Don Schultz, came rushing…
How 16 Characteristics of Greatness Apply to Storytelling
…humor, Don Yaeger walks us through his detailed interview process, which includes asking unique and driving questions that will create interesting stories. Want more insight on Don’s storytelling marketing tips…
10 reasons/ways to be a more powerful B2B marketing storyteller: #6 hurts
…communicators are focused on the tactics of digital marketing and are not getting the traction they want because they are not getting their brand stories straight first. Don’t re-invent how…
