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5 Proven Elements to a Powerful Business Story
…a really good TV ad. And I happened to work at an advertising agency that ran a Super Bowl rating contest called Spotbowl.com. Every year we ran this contest, people…
Where in the Hero’s Journey Do You Find Yourself?
…fascinating stories from our travel companion: the legendary mythologist Joseph Campbell. Joseph Campbell on the Soul’s High Adventure from BillMoyers.com on Vimeo. Our six-hour trek home was consumed by Bill…
How to Create and Tell Great Stories that Sell
…Part I: “How Stories Sell” from ParkHowell.com on Vimeo. The storytelling training was presented in two parts. We first explored the nine essential beats that make up the structure of…
How to coax excellence out of you and your team found in new book: “Coach to Win the Leadership Game”
…he outlines in his book, and the practical ways he applies proven coaching techniques to win in business. You can buy Pete’s book on Amazon.com, or contact Pete at PeakCoach.com….
Craft Your Elevator Pitch With This Simple Online Tool
Photo by Kel-Z, Creative Commons What if you could write your 30-second elevator pitch in under five minutes? And it was actually good? Buzzuka.com helps you do just that. At…
Humorous Social Media Campaign About Purchasing “Infidelity Credits” Pokes Fun at Carbon Offset Industry
…are creating. Hopefully, technology and corporate missions will catch up and someday make carbon offsetting an unnecessary relic. Plus, it is generating conversation, as is evidenced by sites like CheatNeutral.com….
How a Souring Apple Industry Ripened a Burgeoning Wine Region
…Chelan in eastern Washington state didn’t turn start making cider. They pivoted to making wine. And a killing. Photo by our friend Karen Walsh of KarenWalshPhotography.com Over the past two…
#63: Three Storytelling Crafting Tips to Build Enterprises and Grow Bigger Businesses
…youmoveme.com wow1day.com Shack Shine Young Presidents Organization Undercover Boss: Canada Birthing the Giants Reticular Activating System Dave Notte Are you ready to get your brand story straight? Get your storytelling…
How to Help Your Content Marketing Survive
…Online Content, through one of my most valued email subscriptions from Copyblogger.com. Raj offers an interesting and easy way to consider how people interact with your blog. His four main…