Search results for “got green?”
How to Win Friends and Influence People with Your Brand Storytelling
Business storytelling will transport your audiences to grow your brand One Sunday morning, I got on my United flight to Dulles for a story training with the Rapid Capabilities Office…
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#143: How Logic and Magic in Your Purpose-Driven Brand Storytelling can Change the World
…have to transform the world for the better. Freya, author of Green Giants: How Smart Companies Turn Sustainability Into Billion-Dollar Businesses, and CEO of Futerra North America, believes that sustainability…
5 Ways to Make Your Nonprofit Marketing More Fun
The frozen food aisle felt great yesterday, offering a delicious reprieve to a 113 degree Arizona Saturday afternoon. Then I heard the announcement over the PA system: “We just got…
Why theater of the mind is so powerful in content marketing
…another world. Years later, when I got my Panasonic tape recorder, I recorded everything. My first Christmas morning production was a skit about going to the bathroom, complete with tinkling…
What My TEDx Talk Taught Me About Storytelling
…that complete stranger. In fact, because of it, she became a nurse after World War II. Got married at 29, had seven kids in nine years. And if you ever…
How to Rewrite Your Story and Make it an Epic
…on his own life to bring more meaning to his time on Earth. He got his ass off the couch, got in shape, climbed the Inca Trail to Machu Picchu,…
#62: 6 Attributes of Compelling Stories that Sell
…this episode. I’ve got an author who has written several books on the subject of business storytelling, and he’s got a new one to share. His name is Paul Smith…
Within each letter are the shattered lives caused by a red light runner
The new “Stop on Red” campaign for Phoenix Metro Light Rail As you race toward the intersection, the green light suddenly flips to yellow. How long do you have? Do…
How to Lure Your Audience on Social Media with Business Storytelling
…ebb and flow of customers like the tide that swells around their pier. You can see the entire presentation, “Sustainable Social Media for the Green Marketer” on SlideShare. And a…
How to Create a Powerful Tagline with a High-Speed, Low-Cost Process
…it a reality. Chief marketing officers of many green organizations don’t have the time and money to do full branding programs that lead to powerful and appropriate taglines, which are…
