On this episode of The Business of Storytelling with legendary screenwriting coach Robert McKee, we’ll explore why storytelling typically freaks out stiff executives who’d rather present data than reveal the real emotion that drives change. McKee talks about the competing forces of prudence versus passion in the boardroom, and how we need both to propel our businesses forward. However, most executives error on the side of prudence, while most entrepreneurs – and people – are driven by passion.
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How have you seen prudence and passion compete in your office, and which one won out?
Love to hear your story.
at 4:48 pm
Great conversation Park! I love the way you guys present the tension between prudence and opportunity. Well done!
at 9:38 am
[…] act. Only narrative can capture the backstory of an event, what happened and why. Remember in our earlier podcast that the mind is shaped for story, because story clearly communicates events that change for the […]