Search results for “ABT”

9 Brand Storytelling Words That Create Customer Engagement

9 Brand Storytelling Words That Create Customer Engagement

…And, But, Therefore (ABT) statement with the audience, which would be the foundation for his personal brand story. But when he read what he had written about becoming a coach…

Park Howell

#101: How to Tell Stories on Purpose to Grow Revenue and Amplify Your Impact

…been on my show twice. The first time talking about the ABT. And his most recent appearance was the day after the election. He dissected Trump’s narrative intuition and why…

Park Howell

#382: How to Use Failure as Fuel to Ignite Your Business Storytelling

…Personal Story Arc for the New Year with Joe Templin #355: How to Leverage Brand Fiction for Real ROI with Jay Steinfeld. Storytelling Strength Builders: Try our NEW ABT’s of…

Park Howell

The Human Story in AI-Driven Sales with Gaurav Bhattacharya

…think you’re so dead on about that. And as I mentioned earlier with the ABT, you know, it has those three forces of story, the algorithm of agreement, contradiction and…

Park Howell

#485: How to Build A Positive Company Culture With Your Storytelling

…to critically ill children. During a break, one of their board members jumped on a call with a prospect and closed a deal using the ABT story structure he had…

Park Howell

#484: How to Share Your Brand Story With Those Who Don’t Look Like You

…resource to quickly create a new, prosperous life in Canada. In fact, I created this GIF that demonstrates their ABT business model. It’s based on the very simple conversational ABT

Park Howell

#479: How to Craft Effective Leadership Narratives Using the S.O.A.R. Story Structure

…But, Therefore, or ABT framework to make your messages land right the first time, every time. The ABT leads to the second story structure we teach, the five primal elements…

Park Howell

#470: How to Make Your Complex Sales Simple by Exploding the View

…the ABT with Dr’s. Marlis Douglas & Keisha Bahr Your Storytelling Resources:     Connect with me: Instagram: https://www.instagram.com/parkhowell/ Facebook: https://www.facebook.com/groups/BusinessOfStory YouTube: https://www.youtube.com/channel/UC0ssjBuBiQjG9PHRgq4Fu6A Twitter: https://twitter.com/ParkHowell LinkedIn: https://www.linkedin.com/in/parkhowell/ Website: https://businessofstory.com/abt/ #StoryOn…

Park Howell

#387: How to Use Stories to Drive Your Affiliate Marketing Success

…  Start your The ABT’s of Branding™ online quick course now.                   Click here for your The ABT’s of Selling™ online quick…

Park Howell

#385: What You Can Learn From Your Mother About Business Storytelling

…Right Storytelling Formula with Mark Lachance #372: Your MBA Course on Business Storytelling in Under 60 Minutes with Karen Padilla Storytelling Strength Builders: Try our NEW ABT’s of Agile Communications…

Park Howell