Apple doesn’t sell what it does. Apple sells what it does FOR YOU. Big difference.  It tells stories that tap your emotions and enlighten your view of the brand’s place in your world. In this beautiful campaign that launched last night, Apple shares the thoughts and emotions that go into creating each of its products. It doesn’t sell features and benefits. I think Apple’s story is told directly from atop the pyramid of Maslow’s Hierarchy of Needs: Self-actualization – Pursue…