The Business of Story Podcast with Host Park Howell
Feedspot.com just named the Business of Story the #1 business storytelling podcast for 2022.
Hosted by Park Howell, known as the world’s most industrious storyteller, the Business of Story is ranked among the top 10% of downloaded podcasts internationally.
The goal of the show is to help sales and marketing leaders excel through the stories they tell. Each episode brings you the brightest storytelling content creators, advertising creatives, authors, screenwriters, makers, marketers, and brand raconteurs that show you how to craft and tell compelling stories that sell. #StoryOn!
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134+ FIVE STAR reviews from our fans and couple of trolls:
- “Awesome, actionable and INTERESTING.”
- “Captivating and informative.”
- “Outstanding show. A must listen.”
- “I love the amount of tactical, strategic, and inspirational content in this podcast.”
- “An excellent resource for business communicators.”
- “Blown away!”
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#1: Winning the Story Wars
#1: Winning the Story Wars
It’s not uncommon for a million dollar advertising campaign to go unnoticed, while a simple home-made YouTube video made in just a few hours can reach over five hundred million views. That must so be infuriating for these companies! You might think a big budget and high-quality production is what gets the best response, but our guest today is living proof that’s not the case! (more…)
#0: Why Story, Why Now?
#0: Why Story, Why Now?
Brands are learning that to connect with today’s consumers they must evolve from promoters of products to publishers of meaningful content. Learn how you can place your customer as the hero.
