Where to Find Your Brand Story
Learn How to Captivate Your Customers With a Bewitching Brand Story In March 2019, I sniffed into an old claustrophobic bookstore in Queenscliff, Australia, like a mouse searching for cheese.…
21 Ways the StoryCycle Genie™ is Your Agency Wealth Creation Engine
Slash Pitch Prep by 95%, Client Onboarding by 90%, and Overhead Costs While Positioning You at the Forefront of AI Innovation As an agency principal, you understand that every hour…
Is Your Agency the iPad or the Flip Phone in the AI Revolution?
Clients are Expecting Their Agencies to Lead Them With AI: What Are You Waiting For? Only 26% of Clients Think Their Agencies Are AI Experts. Here’s Your Blue Ocean. On…
StoryCycle Genie™ Training: How to Wield the ABT (And, But, Therefore) Narrative Framework
How to Use the ABT In Your Brand Storytelling to Grow Your Influence, Persuasion and Revenue As an ad agency principal or marketing consultant, you know the power of a…
Most CMOs Are Standing in the Wrong Line (And It’s Destroying Their Careers)
Why Narrative-First CMOs Win While AI-First CMOs Flail What Joeri Billast’s Research Reveals About Marketing’s Backwards Evolution Are you a CMO standing in the wrong line? Have you seen the…
Why Your Story Bank is the Secret Weapon Your Content Marketing Has Been Missing
One Story Captured, Dozens of Deployments: The strategic system that turns scattered anecdotes into your most valuable content assets You want your content marketing to captivate audiences and drive measurable…
How AI Changes Your Customers’ Brains And Why Author Voice Profiles Matter Now More Than Ever
AI is rewiring how they think, feel, and connect to brands. Is the content you’re creating right now making the problem worse? Mark Schaefer has been one of the most…
Breaking Through the Noise: Why Tim Riesterer’s Research Points to Classical Storytelling as Your AI Advantage
Why Some of the Best Messaging Insights in Years May Save Your Sales Revenue Now I got a surprise gift this morning from Jim Fritzemeir. He’s a friend, fellow entrepreneur,…
How AI Can 10X the Capabilities of Brand Developers and Brand Storytellers
Why the smartest storytellers are embracing AI amplification instead of fearing replacement On October 15, 1990, Apple launched the Macintosh Classic. I was a copywriter/account guy at a small agency in…
Why 90% of Brands Fail at Storytelling (And the 10 Elements That Fix Everything)
How the Story Cycle System™ Transforms Generic Marketing into Magnetic Brand Narratives to Combat Indifference The Strategic Enemy Hiding in Plain Sight You know that feeling when you’re scrolling through…
See How Effective Your Brand Story is to Capture Customers
Free Brand Story Analysis Tool vs $15,000 Consulting: The 3-Minute Assessment That Changes Everything How Much Does Brand Story Analysis Cost? Grade Yours for FREE! Brand story analysis typically costs:…
